BEEN AND SEEN

Kogan, Fraid address Young Jewish Professionals

200 people attended a Q&A in Melbourne recently with entrepreneurs Ruslan Kogan and Morry Fraid. The event, hosted by Young Jewish Professionals, was titled "Bricks vs Clicks".

  • From left: Brian Berger, Rabbi Moshe Kahn, Ruslan Kogan, Morry Fraid, Zelman Ainsworth, Yehuda Gottlieb.
    From left: Brian Berger, Rabbi Moshe Kahn, Ruslan Kogan, Morry Fraid, Zelman Ainsworth, Yehuda Gottlieb.
  • Ruslan Kogan.
    Ruslan Kogan.
  • Kelly Heideman, Ryan Woolf.
    Kelly Heideman, Ryan Woolf.
  • Michael Rajch, Hannah Wollan.
    Michael Rajch, Hannah Wollan.
  • Dina White (left), Natalie Kirschner.
    Dina White (left), Natalie Kirschner.
  • Gary Kosover (left), Alan Shustin.
    Gary Kosover (left), Alan Shustin.
  • From left: Effie Bonaccurso, Vivenne Fried, Inna Friedman.
    From left: Effie Bonaccurso, Vivenne Fried, Inna Friedman.
  • From left: Marcel Dybner, Danielle Goldschlager, Max Gross.
    From left: Marcel Dybner, Danielle Goldschlager, Max Gross.
  • From left: Zoe Pinch, Jeffrey Pinch, Justin Dowers.
    From left: Zoe Pinch, Jeffrey Pinch, Justin Dowers.

IT was a full house at a recent Young Jewish Professionals (YJP) event hosted in conjunction with CBRE Group which saw a lively discussion of old and new school retail by guest speakers Morry Fraid and Ruslan Kogan. 

Fraid, co-founder of the Spotlight Group Holdings and Kogan, founder and CEO of the company by the same name, entertained with their candid insights while sharing their stories of humble beginnings to becoming two of Australia’s biggest names in retail. 

Both reflected on the influence and instincts of their migrant parents and their shared beliefs in customer-focused business, hard work and tenacity. 

“We were thrilled to have hosted a “standing room only” event,” reflected YJP’s project, events and marketing manager, Brian Berger. 

“Both entrepreneurs agreed on the importance of creating “win win scenarios” in their businesses. They also emphasised the importance of a strong focus on the consumer – whether it was Spotlight, recreating a grassroots market effect in their first main street store in Malvern, or Kogan giving shoppers incredible price value and the convenience to click and buy.”

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